eServiceplace.com is a website where people can find different service providers to do different jobs, from plumbing to carpentry. People would go in and request a quote and find different bidders. When the company approached me, they had an outdated logo and a website that was hectic and hard to navigate. I designed a logo that was clean and easy to identify.
These are screenshots of their original design. Some links returned the same page and it was confusing to navigate.
I designed a website that was easy to navigate. The colors were chosen as most of the services provided were in construction or house work (such as plumbing or electricity).
The home page makes it easy to find the different links and to understand the way the site works.
The membership plan page was important to be easy to understand, as it was the page where the company made its profit. Having a cleaner site and avoiding the clutter, the information is easily found and the user won't get frustrated.
The original page for How it Works was very cluttered. The graphics were big creating a fold on the page. By minimizing the graphics to icons and adding the information next to it, we avoided the fold and made the page easier to read.